My editorial journey: Storytelling at the intersection of fashion, business, and technology

About me

I’m an editor, writer, and creative director specialized in the intersection of business, fashion, and technology. My experience spans investigative reporting, editorial leadership, and SEO-driven storytelling, covering fashion, digital transformation, and finance. Beyond journalism, my background in theatre design and creative direction earned me a nomination for Best Theatre Costume Designer and defined my approach to storytelling and aesthetics. Fluent in multiple languages and at home in international settings, I bring a global perspective to my work. Whether covering emerging tech in luxury or moderating industry discussions, I thrive in crafting narratives that inform and inspire.
Portfolio
NEWS
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Dexelance acquires 65% stake in Mohd as Made in Italy Fund exits in high-return deal
Read more: Dexelance acquires 65% stake in Mohd as Made in Italy Fund exits in high-return dealDexelance has acquired a 65% stake in Mohd, a leading Italian high-end furniture e-commerce and retail business, from Made in Italy Fund and the Mollura family. The Mollura family will reinvest in the business and…
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Ulta Beauty takes UK leap with Space NK acquisition from Manzanita Capital
Read more: Ulta Beauty takes UK leap with Space NK acquisition from Manzanita CapitalUlta Beauty has acquired British beauty retailer Space NK from private equity firm Manzanita Capital, in a strategic move to accelerate its international expansion efforts. Founded in 1993, Space NK currently operates 83 stores across…
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Canada Goose’s future in flux as Bain weighs stake divestment
Read more: Canada Goose’s future in flux as Bain weighs stake divestmentBain Capital is reportedly weighing the sale of part or all of its controlling stake in luxury outerwear brand Canada Goose Holdings Inc., according to sources cited by Bloomberg. The private equity firm is said…
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Windsong gives JVN Hair new life with nationwide Ulta Beauty debut
Read more: Windsong gives JVN Hair new life with nationwide Ulta Beauty debutWindsong Global’s portfolio company JVN Hair is set to launch across 700 Ulta Beauty stores and online on 20 July, marking a major milestone for the brand just 19 months after its acquisition, according to…
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K-beauty prize in play: Anchor Equity and Taekwang advance in $441m Aekyung pursuit
Read more: K-beauty prize in play: Anchor Equity and Taekwang advance in $441m Aekyung pursuitAnchor Equity Partners and Taekwang Industrial have emerged as leading contenders in the race to acquire a controlling 63% stake in South Korea’s Aekyung Industrial. The deal is expected to be valued at approximately ₩600bn…
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Blackstone sharpens its focus on beauty with $590m Juno Hair deal
Read more: Blackstone sharpens its focus on beauty with $590m Juno Hair dealBlackstone is in advanced discussions to acquire Juno Hair, South Korea’s largest premium salon group, in a transaction valued at $590m. According to sources cited by KED Global, the deal would mark one of the…
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Oakley Capital acquires heritage British brand Smythson in multi-brand expansion deal
Read more: Oakley Capital acquires heritage British brand Smythson in multi-brand expansion dealOakley Capital has acquired heritage British luxury label Smythson as part of a broader investment in iconic European brands. The deal, executed through Oakley’s investment vehicle Iconic BrandCo, also includes the acquisitions of Italian home…
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Oakley Capital acquires majority stake in iconic Italian design house Fornasetti
Read more: Oakley Capital acquires majority stake in iconic Italian design house FornasettiOakley Capital has acquired a 60% stake in Immaginazione Srl, the holding company behind luxury Italian design brand Fornasetti, in a deal aimed at scaling the historic firm into a global lifestyle business. Founded by…
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Inflexion exits control of Medik8 as L’Oréal deepens premium skincare push
Read more: Inflexion exits control of Medik8 as L’Oréal deepens premium skincare pushL’Oréal has agreed to acquire a majority stake in Medik8, the British premium skincare brand, in a move that strengthens its Luxe Division’s portfolio and underscores continued private equity interest in the high-growth beauty segment.…
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Renaissance-backed Rino Mastrotto brings Prada on board with 10% stake sale
Read more: Renaissance-backed Rino Mastrotto brings Prada on board with 10% stake salePrivate equity-backed leather group Rino Mastrotto has sold a 10% stake to luxury fashion house Prada, marking a strategic partnership in the high-end leather supply chain. The deal, supported by Renaissance Partners, includes a cash…
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Huda Beauty founder buys back equity stake from TSG Consumer, regaining full ownership
Read more: Huda Beauty founder buys back equity stake from TSG Consumer, regaining full ownershipHuda Beauty has returned to full independence following the conclusion of its eight-year partnership with TSG Consumer Partners. Huda Kattan, founder and co-CEO of the global beauty brand, has bought back TSG’s minority stake, regaining…
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MidEuropa hands off Optegra to EssilorLuxottica, fuelling European eye care ambitions
Read more: MidEuropa hands off Optegra to EssilorLuxottica, fuelling European eye care ambitionsMidEuropa has agreed to sell Optegra, a leading European ophthalmology platform, to EssilorLuxottica. The deal, subject to regulatory approval, is expected to close later this year. Optegra operates over 70 eye hospitals and diagnostic centres…
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Goldman Sachs backs Prada’s bold $2.77bn move to revive Versace legacy
Read more: Goldman Sachs backs Prada’s bold $2.77bn move to revive Versace legacyGoldman Sachs is spearheading a $2.77bn financing package to support Prada’s proposed acquisition of Versace, according to a report from Italian daily MF. The investment bank is leading a consortium to provide €2.5bn in funding,…
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$1bn Color Wow sale draws private equity interest as beauty sector dealflow accelerates
Read more: $1bn Color Wow sale draws private equity interest as beauty sector dealflow acceleratesColor Wow, the fast-growing haircare brand founded by Gail Federici, is exploring a sale that could fetch a valuation of approximately $1bn, according to Reuters. Boutique advisory firm Houlihan Lokey is running the process, which…
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K-beauty boom fuels $1.6bn deal spree as private equity chases South Korea’s rising stars
Read more: K-beauty boom fuels $1.6bn deal spree as private equity chases South Korea’s rising starsSouth Korea’s booming cosmetics sector has captured the attention of private equity firms, with 18 deals totalling KRW2.3tn ($1.6bn) recorded in 2024, according to Bloomberg. The sharp rise in M&A activity comes as the country…
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Prada nears landmark Versace acquisition in a €1.5bn power play
Read more: Prada nears landmark Versace acquisition in a €1.5bn power playPrada is nearing a deal to acquire Versace for nearly €1.5b, in what could be one of the biggest shake-ups in Italian luxury. According to sources close to the negotiations, Prada and Capri Holdings –…
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L Catterton-backed Birkenstock faces legal hurdle in design protection effort
Read more: L Catterton-backed Birkenstock faces legal hurdle in design protection effortBirkenstock, the German footwear brand backed by private equity firm L Catterton, lost a key legal battle as Germany’s highest civil court ruled that its sandals do not qualify as copyrighted works of art. The…
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1686 Partners invests in luxury eyewear brand Ahlem to drive global expansion
Read more: 1686 Partners invests in luxury eyewear brand Ahlem to drive global expansionAhlem, the Los Angeles-based luxury eyewear brand, has secured its first external investment from Luxembourg-based private equity firm 1686 Partners. The firm, which specializes in purpose-driven lifestyle companies, will support Ahlem’s global growth by enhancing…
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Huda Beauty reclaims independence as Mona Kattan and General Atlantic take over KAYALI
Read more: Huda Beauty reclaims independence as Mona Kattan and General Atlantic take over KAYALIHuda Beauty is redefining its future with the sale of its fragrance brand, KAYALI, to co-founder Mona Kattan and private equity firm General Atlantic. This strategic move paves the way for Huda Beauty to regain…
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Steve Madden expands global portfolio with £289m Kurt Geiger acquisition
Read more: Steve Madden expands global portfolio with £289m Kurt Geiger acquisitionSteve Madden has announced its acquisition of UK-based footwear and accessories brand Kurt Geiger in a deal valued at approximately £289m. The transaction sees the US fashion powerhouse acquire the British brand from private equity firm…
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All eyes on Versace: Gucci Ex-CEO joins high-stakes bid for iconic fashion house
Read more: All eyes on Versace: Gucci Ex-CEO joins high-stakes bid for iconic fashion houseFormer Gucci CEO Marco Bizzarri is reportedly pursuing an acquisition of Versace through his investment firm, Nessifashion. The $6bn sale of the iconic Italian brand, owned by Capri Holdings, has attracted high-profile bidders, including Prada…
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Golden Goose gains strategic investment from Blue Pool Capital
Read more: Golden Goose gains strategic investment from Blue Pool CapitalGolden Goose, the Italian luxury sneakers and apparel brand, has secured a 12% minority investment from Blue Pool Capital, a Hong Kong-based investment firm. The deal, completed after Golden Goose postponed its planned IPO in…
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HongShan Capital nears $1.1bn acquisition of iconic audio brand Marshall
Read more: HongShan Capital nears $1.1bn acquisition of iconic audio brand MarshallHongShan Capital Group, the private equity firm previously known as Sequoia China, is in advanced talks to acquire Marshall Group, the iconic audio equipment maker, for $1.1bn. The Stockholm-based company is famous for its guitar…
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Kim Kardashian’s Skky Partners acquires minority stake in UK-based skincare brand
Read more: Kim Kardashian’s Skky Partners acquires minority stake in UK-based skincare brandSKKY Partners, the consumer-focused private equity firm co-founded by Kim Kardashian and Jay Sammons, made a “significant” minority investment in luxury skincare brand 111Skin. This investment aims to support 111Skin’s expansion of its direct-to-consumer operations.…
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Gucci owner sells €837m stakes in Paris properties to private equity firm Ardian
Read more: Gucci owner sells €837m stakes in Paris properties to private equity firm ArdianKering, the luxury group behind Gucci and Saint Laurent, has sold 60% of its stakes in three prime Paris properties to French private equity firm Ardian for €837m. The properties, located in Place Vendôme and…
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Prada explores acquisition of Versace from Capri Holdings
Read more: Prada explores acquisition of Versace from Capri HoldingsPrada is evaluating a potential acquisition of Versace from Capri Holdings, with Citi acting as its adviser. Capri Holdings has engaged Barclays to identify potential buyers for Versace, attracting interest from private equity funds and…
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Fashion brand True Religion acquired by Acon Investments
Read more: Fashion brand True Religion acquired by Acon InvestmentsTrue Religion announced on Tuesday that private equity firm Acon Investments has acquired a majority stake in the company. SB360 Capital Partners, chaired by American Eagle’s CEO Jay Schottenstein, also took part in the deal.…
FEATURES
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Editorial: The Deals, Disruptions, and Power Shifts Shaping Luxury
Read more: Editorial: The Deals, Disruptions, and Power Shifts Shaping LuxuryLuxury fashion is no longer just about the clothes. I hasn’t been for a long time now. It’s an intricate chessboard where billion-dollar gambits, power struggles, and seismic creative shifts determine who reigns supreme. The…
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Editor’s Letter – Fashion’s Next Act: A Tale of Reinvention
Read more: Editor’s Letter – Fashion’s Next Act: A Tale of ReinventionFashion has always been embedded in transformation – of materials into garments, of trends into cultural markers, of businesses into empires. But today, the industry’s evolution feels particularly cinematic. Private equity titans, together with legacy…
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The Business of Skincare: Inside Beauty’s Investment Boom and Changing Consumer Trends
Read more: The Business of Skincare: Inside Beauty’s Investment Boom and Changing Consumer TrendsIn my early twenties, I experienced two difficult bouts of acne. This came very unexpectedly, given that as a teenager, I was blessed with clear, blemish-free skin. Each time, I scoured the internet for solutions,…
EXCLUSIVES
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Exclusive Interview: Andrei Gemeneanu on building Romania’s private equity future
Read more: Exclusive Interview: Andrei Gemeneanu on building Romania’s private equity futureAndrei Gemeneanu, Co-founder and Managing Partner of Morphosis Capital, is on a mission to put Romania firmly on the private equity map. In this candid conversation with Private Equity Insights at CEE’s Largest PE Conference, he…
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Exclusive Interview: Torge Barkholtz is rethinking SME succession through operator-led investing
Read more: Exclusive Interview: Torge Barkholtz is rethinking SME succession through operator-led investingTorge Barkholtz doesn’t deal in jargon. Nor does he try to dress up succession investing with flashy growth projections or hollow promises. What he’s building at Novastone Partners is far subtler and, arguably, far more…
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Exclusive: Interview with Forbes Romania’s “30 Under 30” Ion Orins
Read more: Exclusive: Interview with Forbes Romania’s “30 Under 30” Ion OrinsShaping the Future: The Developer Redefining Fintech and Blockchain at 18 At only 18 years old, Ion Orins landed a full-time role at Modex, a fintech and blockchain company, after impressing executives at a hackathon.…
Achievements
Scenes from the play “Story of a Beautiful People” by Valeriu Butulescu, directed by Boris Melinti for which I received a nomination for Best Theatre Costume Designer at the UNITEM Gala Awards 2024.









